Episode 29

Charlie Hale Shares The Shred Strategy

Do you ever wish you could have a better handle on your health? Or wish there was a blueprint for getting in the best shape possible? This episode is for you!

In this insightful conversation, I connected with Charlie Hale, the CEO and co-founder of Shred Labs, an app that provides personalized workout programs.

Charlie shares his background as an athlete and how his own experiences with training and plateauing led him to create Shred. The Shred app takes away the guesswork of workouts and provides tailored programs based on individual goals and time constraints. It also includes a social component where users can receive support and motivation from a community of like-minded individuals. Shred aims to make fitness more accessible and help users achieve their health and wellness goals.

One of the best takeaways from this conversation is when Charlie discusses the importance of being your own best customer.  He emphasizes the need for authenticity and self-reflection in both business and personal life. He encourages all of us to take small steps towards self-improvement and to surround themselves with a supportive community.


Do you want to try Shred for yourself? You're in luck! As a listener of the One Big Thing, we have a special offer just for you.


Use the link below for a free week's trial and then 20% off the monthly or annual subscription cost.


Use this link at https://www.shred.app/partners/onebigthing


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As the CEO and co-founder of SHRED, Charlie thrives on building and leading innovative teams to create value-driven, human-centered software across health & wellness, insurance, and gaming. With over 15 years of experience, he specializes in end-to-end digital product development and balancing cutting-edge technology with strategic decision-making. Passionate about fitness and teamwork, he aims to deliver exceptional user experiences that engage millions globally.


Shred allows you to easily track and visualize your progress, log reps and weights, follow your favorite trainers, and connect with friends or colleagues to compete and have fun. Join us and discover a new way to get fit with SHRED!


Follow Charlie on:


Instragram at https://www.instagram.com/charliehale

X (Twitter) at https://x.com/charliehale


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Join my YouTube Community of over 33k subscribers where you can watch all my episodes at https://www.youtube.com/@stevecampbellpr

Thanks to one of my show sponsors! 💪🏼 Are you looking to get in the best shape of your life? Get Shred. Shred is an app software you can download to get curated workouts built just for you! You can get 20% off the monthly or annual charge by using my promo link at https://www.shred.app/partners/onebigthing

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About the Podcast

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Steve Campbell

Hey there — I’m Steve Campbell. I’m a husband, dad to four amazing kids, follower of Jesus, and someone who wakes up every day wanting to help people live with more clarity, courage, and purpose.

Life has taught me that faith isn’t just something you talk about — it’s something you live, wrestle with, and anchor everything to. My relationship with Jesus shapes how I love my family, how I lead, how I speak, and how I show up for others. Every podcast, conversation, and connection I make starts there — from a place of grace, humility, and hope.

My Heart Behind The One Big Thing
I started The One Big Thing podcast because I believe each of us is created on purpose and for a purpose. We all carry something unique that can make a difference — not someday, but right now. Through the stories, lessons, and conversations on the podcast, my prayer is that you’ll discover the spark God placed in you and feel encouraged to take your next faithful step.

I don’t have all the answers — but I’ve learned that when you stay close to Jesus, stay curious, and keep moving forward, amazing things can unfold.

Beyond the Mic
At home, I’m just “Dad.” My wife and our four kids are my greatest joy and daily reminder of what really matters. They keep me grounded, laughing, and trusting God in the middle of the chaos and beauty of everyday life.

I’m passionate about encouraging others — whether through a podcast episode, a post, or a conversation over coffee. I believe that hope is contagious and that small, honest moments can change lives.

What You’ll Find Here
This space is about real stories, faith filled encouragement, and practical wisdom for life and leadership. My hope is that you don’t just listen — you feel seen, challenged, and reminded that you’re not alone.

If you’ve landed here, maybe it’s not by accident. Maybe God’s nudging you toward your next “one big thing.” I’m glad you’re here — let’s walk it out together.